Avr 11, 2025 in Coups de projecteur sur les membres by Pia Paras
1. What is the mission and vision of Keyless?
Our vision is for a safer, more private world. Keyless is on a mission to redefine how the world authenticates – enabling people to securely access services with a simple look, without compromising their biometric data.
2. Why is trustworthy digital identity critical for existing and emerging markets?
We can answer this with a simple example: mule accounts. Fraudsters will pay people to open bank or crypto accounts using their real ID, then take over and use those accounts to launder money. On paper, the account looks legitimate – but the person using it isn’t who the bank thinks it is.
This kind of fraud is only possible when identity assurance is weak. With trustworthy digital identity, this can be stopped by verifying who is really behind the screen not just at sign-up, but every time they log in, send a payment, or change account details.
3. How will digital identity transform the Canadian and global economy? How does your organization address challenges associated with this transformation?
Digital identity is the foundation for secure online interactions. It drives inclusion, cuts costs, and reduces fraud. When companies can trust their users, they grow faster and more confidently.
Keyless sits within consumer apps – often in banking and fintech, but also in government and university portals. Whenever a user performs a sensitive action, like logging in or approving a payment, Keyless triggers an authentication selfie using the device’s camera. Unlike text messages, call centers, or even FaceID, this process actually proves who the user is – not just that they have access to a device or mobile number.
4. What role does Canada have to play as a leader in this space?
Canada is already taking significant steps toward becoming a global leader in digital identity. The government is actively developing a nationwide digital ID program designed to make accessing both public and private services faster and more secure.
By continuing to invest in public-private collaboration, Canada can lead the way in building trusted, inclusive digital ecosystems that other countries look to for guidance.
5. Why did your organization join the DIACC?
We joined DIACC to help shape the future of digital identity in a way that’s secure, user-friendly, and preserves citizen privacy. We believe in collaboration and are excited to contribute our expertise in biometric authentication and privacy-preserving technologies.
6. What else should we know about your organization?
Within the biometric authentication space, Keyless is known for its privacy-preserving approach. Uniquely, we authenticate users without storing their facial biometric data anywhere – keeping their biometric information completely private.