DIACC is hosting a series of spotlights showcasing our amazing female DIACC members in the digital identity space, noting the importance of diversity. These spotlights will be regularly socialized through DIACC’s LinkedIn and Twitter channels as well as our monthly member newsletters.
If you’re a DIACC member and would like us to feature your spotlight, contact us today to learn more!
What has your career journey looked like?
It has not been what I would call a straight line. I started out in accounting and financial services before I transitioned to what I call my second career, marketing. I will say that every discipline and role I have had has allowed me to gain a wide selection of experiences and expertises. These have ultimately made me a more well-rounded marketer that views my role and responsibilities from a wider business perspective.
When you were 20 years old, what was your dream job and why?
I wanted to be a backup dancer for Janet Jackson. I was a competitive dancer and I wanted to make dance my career, however dance is unforgiving on the body and ultimately only a very small few make it to that level :)
As a female leader, what has been the most significant barrier in your career?
Imposter Syndrome. For me, I have had to fight through the “I don’t belong at this table” feeling, both from self doubt but also from men in the room who have made the environment one where I have not felt like I belong. On average, I have learnt to overcome this and to let my skills and experience speak for themselves.
How do you balance work and life responsibilities?
This has been a challenge for most of my career, however over the past few years I have learned to find balance. I have carved out time to do the things I enjoy such as travelling, road riding, golf, and photography. It is not always easy or practical (depending on your role) to be able to turn things off, from a work perspective, at 5 or 6 pm but I do believe that you have to create a division between work and state. When I am hanging out with my family and friends I try to be present and in the moment and when I am working I am fully committed and engaged in my work and my team.
How can more women be encouraged to pursue careers in the digital ID/tech space?
I think introducing girls into STEM at an early age is a great way to get them comfortable and inspired with the disciplines. Early exposure and education to the tech space is key so that girls can see that these disciplines are not just for boys and that anyone can do it.
What are some strategies you have learned to help women achieve a more prominent role in their organizations?
A couple of things (1) You should have a deliberate plan with regards to how you intend to advance in your career. For some this may come easily without much forethought, but for many of us being purposeful helps to provide a roadmap to our goals. (2) Don’t be afraid to highlight your achievements. For women especially, this tends to go against the way we are hardwired. However, if you don’t take control of your career, you can not expect others to and finally (3) Find an advocate, not a mentor, but someone that you can confide in, get advice from and who knows your abilities and will campaign for you as you move through your career.
What will be the biggest challenge for the generation of women behind you?
As far as we think we have progressed, with regards to women breaking the glass ceiling, in many respects it still is one step forward two steps back. You will know they have overcome the biggest challenge when they are described as tech professionals and not prefaced as women in tech.
What advice would you give to young women entering the field?
Be curious, never stop learning, and be bold.
Julianne Trotman is the Growth Marketing Lead at Vaultie
Follow Julianne on LinkedIn